Happynomics is hot. And the king of a bitsy, sluggish Himalayan kingdom is the guy responsible.
In 1972, he gave traditional economics a kick in the teeth when he declared that "gross national happiness"--not gross national product--would be the new (and only!) measuring stick for his country's success. Fast forward four decades, and you've got yourself the second fastest-growing economy in the world: the nation of Bhutan. But not everyone is clapping.
In 1972, he gave traditional economics a kick in the teeth when he declared that "gross national happiness"--not gross national product--would be the new (and only!) measuring stick for his country's success. Fast forward four decades, and you've got yourself the second fastest-growing economy in the world: the nation of Bhutan. But not everyone is clapping.